On May 5, 2026, in Hà Nội, during the official press conference announcing Miss Vietnam 2026, BelGroup Hospitality officially signed on as the partner for the pageant’s humanitarian projects.

With the theme “The Essence of Beauty Across Regions,” Miss Vietnam 2026 aims to celebrate the beauty of Vietnamese women through the richness of cultural heritage, regional identity, and the spirit of compassion. More than just a prestigious beauty pageant, the competition also seeks to spread positive values to the community through a series of charitable activities and meaningful social initiatives.

Representing BelGroup Hospitality, Mr. David Thái Huy Cường attended the signing ceremony alongside the Organizing Committee, marking the beginning of a collaborative journey dedicated to sustainable community initiatives, compassion, and meaningful social impact.

Representing BelGroup Hospitality, David Thái Huy Cường took a commemorative photo with Miss Hà Trúc Linh

Miss Vietnam 2026 is not only a platform that honors the beauty, intelligence, and confidence of Vietnamese women, but also a journey of spreading positive values to the community through meaningful humanitarian initiatives. Prior to this partnership, BelGroup Hospitality also accompanied the Top 3 of Miss Vietnam 2024 in the Dream School charitable project in Hà Tĩnh, contributing to better learning environments for local children. The project was initiated in September 2025 and officially inaugurated in March 2026, contributing to a better learning environment for local children.

The Top 3 of Miss Vietnam 2024 together with BelGroup Hospitality representative Trần Mạnh Hùng at the inauguration ceremony of the “Dream School” project

The Top 3 of Miss Vietnam 2024 joined distinguished delegates in the ribbon-cutting ceremony for the project inauguration

For BelGroup Hospitality, continuing to partner with Miss Vietnam 2026 reflects the group’s long-term commitment to sustainable development alongside social responsibility. Beyond its tourism and hospitality operations, BelGroup continuously carries out community-driven initiatives, including canal clean-up activity, the Together We Support & Share employee support program, and sponsorship of the Cuộc Đời Nở Hoa charity program dedicated to supporting underprivileged individuals and families.

Through this collaboration, BelGroup Hospitality hopes to join Miss Vietnam 2026 in spreading the spirit of compassion, creating meaningful and sustainable values for the community, while inspiring younger generations to live with kindness and purpose.

The signing ceremony at the official press conference also marks the beginning of many impactful community projects that BelGroup Hospitality and Miss Vietnam 2026 are expected to jointly implement in the future.

About BelGroup Hospitality
BelGroup Hospitality is a hospitality group specializing in hotels and resorts, currently operating properties across some of Vietnam’s most renowned destinations, including Đà Nẵng, Hội An, Nha Trang, and Phan Thiết. Inspired by the cultural identity and authentic beauty of each destination, BelGroup Hospitality delivers hospitality and culinary experiences that blend modern comfort with genuine Vietnamese warmth. Every touchpoint is thoughtfully designed to tell a local story, allowing guests not only to stay, but also to deeply connect with the essence of Vietnamese culture.